5 Types of Pet Apparel to Add to Your Pet Store Catalog

When you run a pet store, it goes without saying that you should have a good stock of essential pet products. Pet owners are always on the lookout for pet food, pet apparel, pet bowls, pet accessories, and pet grooming tools to supplement their lives as pet owners. If you provide your customers with quality pet essentials, they’re likely to return to your shop and purchase more of your products as well as refer your pet store brand to other pet owners. 

The opposite also holds true. If you‘ve been selling the same kinds of pet goods for a long time, your business might start falling behind. The wants and needs of your consumers change, and if your pet shop doesn’t have what pet owners are looking for, your customers will be happy to shop elsewhere. 

One way to meet your customers’ evolving demands is to add new products to your catalog. When your pet store brand has new and fresh things to offer, pet owners will be more enticed to check out your store and buy from you. Pet clothes and customizable pet apparel, in particular, are excellent options. Not only do these give pet owners a chance to dress up their animal companions in cute and comfortable clothing; they also provide their pets with a layer of protection against the cold.

Pet apparel comes in many different types. But if you want to supply your customers with practical pet items, here are five options you should definitely consider offering: 

Customized or Branded Options

Pet owners love it when they can personalize their pets’ apparel. The option to customize allows them to explore their creativity and show how much they appreciate their fur babies. Offering customizable pet clothes is an excellent way to provide your customers with that need and boost your sales at the same time. By letting your customers add or change a few things to their pets’ apparel, you’ll make their shopping experience more special.

You don’t have to go overboard with your customization options. Having the equipment to be able to embroider a pet’s name on the back of a pet sweater or print the pet owner’s face on a pet t-shirt is enough to make your customers happy.

It may also be a good idea to offer items like branded personalized dog collars. Pet owners will be glad to let their fur babies sport collars that call back to your brand as long as they’re practically and beautifully designed. 

Pet T-Shirts

Even though pet owners can make their fur babies wear the clothes they have in their wardrobes, it’s not ideal to do so. Human clothes are designed to be worn by people, so they likely won’t fit the bodies of four-legged animal companions. A pet owner’s actual clothing might also be too tight or too loose on their pet, ultimately causing discomfort for the latter. 

Pet T-shirts, on the other hand, are specifically made for pets. They can keep fur babies comfortable while making them look ultra fashionable. Pet shirts can also be used to help prevent hair and dander from scattering all over the house during a pet’s shedding season. Consider offering pet T-shirts in an array of colors and designs to cater to the interest of every pet owner.

Pet Sweaters and Jackets

Pet sweaters and jackets are must-haves for pet owners who live in areas with cold weather. These types of pet apparel provide pets with ample warmth so that they can stay cozy and comfortable both indoors and outdoors. Keep in mind that pet sweaters and jackets can be worn by every kind of fur baby, whether they have no hair or have a thick coat. That’s why it’s a good idea to stock up on pet sweaters and jackets that come in different sizes and designs so that customers and their fur babies can find a sweater or jacket that’s just right for them. 

Pet Jerseys

A lot of pet owners love to get pet clothes that match their outfits, and as a result, pet jerseys have become popular products for pet parents who live athletic lifestyles or love sports. Pet jerseys can serve the dual purpose of allowing pet owners to show their support for their favorite sports teams or show off their sporty lifestyle all while allowing fur babies to feel more like they’re a part of the family. 

When choosing pet jerseys for your store, it’s good to have variety. Having jerseys that showcase different teams from different sports lets you cater to different fans, thus boosting your sales. To this end, you may want to do some research about the most popular sports or teams in your area and find a way to incorporate more team spirit into your pet apparel designs. 

Pet Shoes and Boots

Aside from pet clothing, you should also consider selling pet footwear in your store. Pet boots and shoes not only help complete pet outfits, but they can also provide fur babies with enough protection and cushioning for their paws when they’re walking on harsh surfaces. With their own shoes or booties, pets can look good and get their daily steps in even when they’re walking on hot concrete sidewalks, rugged outdoor terrains, and pathways covered in ice and snow.

As the owner of a pet store, you already know that selling pet essentials is the bread and butter of your business. However, if you haven’t added anything new to your shop’s catalog, your customers might get tired of seeing the same products on your shelves. To make your pet shop more attractive to consumers, do consider selling pet apparel items like the ones listed above. With more options to make their pets’ lives both more comfortable and more fabulous, pet parents will have more reasons to keep your pet store at the top of their minds.